Social Media Manager - Electronics

The client is a leading multinational company specialized in small household appliances and cookware.They are recognized for innovation, quality, and a diverse product range catering to cooking, food preparation and home care.
The company operates in over 150 countries, consistently delivering innovative solutions to enhance the daily lives of consumers worldwide. The company is also committed to sustainability and continues to evolve in response to changing consumer needs.

The Social Media Manager will be in charge of the following responsibilities :

• Develop a 1-3 year social media marketing strategy to enhance brand visibility and engagement
• Design innovative campaigns to boost brand awareness, support product launches, and drive sales
• Oversee editorial calendar and content across platforms, ensuring visual and editorial consistency with Product Managers
• Propose and implement PR and influencer marketing strategies, managing influencer partnerships and campaigns
• Collaborate with cross-functional teams to develop content and features for brand applications, enhancing the user experience
• Partner with external agencies
• Continuously monitor social media trends and industry best practices
• Regularly evaluate campaign and post performance, adjusting strategies to optimize results

• Minimum 3 years of experience in digital marketing, specializing in social media
• Experience with influencer marketing is a plus
• Experience in a communication agency and the consumer goods sector is a plus
• Proficiency with social media management tools and analytics software (Hootsuite, Google Analytics, etc.)
• Proficiency in data analysis and ability to interpret performance metrics
• Ability to collaborate with internal and external teams
• Fluency in Dutch is a must, good level of French

Michael Page Belgium
Colienne Cornet
Toon nummer+3226275589
Bastion Tower
Marsveldplein 5
Place du Champ de Mars 5
1050 Brussels