CRC Industries Europe is part of Berwind, an American family group which has more than 5,000 employees worldwide. CRC is producing and distributing chemical products such as lubricants, cleaners and anti-corrosion products with extensive industrial applications, for the automotive and electronics sectors.
Product Manager
Functieomschrijving
- Develop and execute a strategic multi-year product marketing plan, ensuring product viability through continuous review of formulations, packaging, and product mix.
- Collaborate with business intelligence and sales teams to gather customer insights, conduct competitive analysis, and create impactful go-to-market strategies.
- Own product positioning, profitability, and pricing, for assigned product families and driving profitability through strategic decisions.
- Lead the innovation process by generating new product ideas, and take charge of successful product launches.
- Create compelling marketing materials (electronic, print, multimedia) to support product promotions, including POS materials, incentives, and pricing strategies.
- Provide support and training to sales teams, equipping them with technical documentation and product knowledge to drive success.
Profiel
- You hold a bachelor’s degree in business management, marketing or a related field, with 5+ years of experience in product management/ product marketing or sales support.
- Strong knowledge of B2B/B2C distribution and industrial markets, with strong communication, organizational and presentation skills.
- You are fluent in English and preferably in Dutch; knowledge of French or other European languages is a plus.
- You are willing to work from the Zele office 3 days a week.
Aanbod
- A dynamic role in an international environment, working with experienced teams on innovative projects in a fast-paced industry.
- Competitive salary package with strong opportunities for professional growth and development.
Praktische informatie
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