Model Campaign Project Leader

Toyota is one of the world’s largest automobile manufacturers and a leading global corporation. Founded in 1937. Toyota now sells vehicles in 170 countries and employs over 350.000 people. Based in Brussels, Belgium, and staffed by 2.700 people and more than 60 nationalities, Toyota Motor Europe (TME) handles the wholesale marketing of Toyota and Lexus vehicles, parts & accessories, and manages Toyota’s European R&D, manufacturing, and engineering operations.

The company is excited to be transforming into a mobility company focusing on bringing even more happiness to our customers through various mobility solutions.

Team/division description: 

The Brand Strategy & Communications department in Toyota Motor Europe is responsible for the strategic development and operational implementation of brand and/or model campaigns. As the project leader, you manage the creation of the marketing communication assets for a new model launch.

Your responsibilities: 

• Manage agencies & the campaign process, align with the internal key stakeholders


• You manage both Above The line and Below The Line communication assets


• Lead the development of the communication strategy and translate it into a creative idea


• Follow up on the production of assets for the various consumer segments and channels


• Ensure a timely delivery and distribution of campaign assets to the National Markets


• Ensure production budget efficiency & quality through production audits and reconciliations


• Run PDCA of your model campaign performance


• You are in regular contact with the National Markets, also managing ad hoc requests for your projects/models


• Monitor and report regularly on your project budget


• Follow up on purchase order process and invoicing

Your profile: 

• You have a Master's degree in related field


• You have previous experience in Marcom strategical position


• You have excellent Project Management skills


• You are pro-active, autonomous, and willing to be a team player in an international team


• You are stress resistant able to work with multiple internal & external stakeholders


• You are process driven and have strong affinity with product


• You dispose of strong analytical skills


• Good multi-tasker, organised and project management oriented


• You have excellent written and verbal communication skills


• Excellent knowledge of Microsoft Office (Excel, Word, PowerPoint, SharePoint, Teams, etc)


• Proficiency in English is required, other Languages will be an asset

You have a Toyota DNA, this means :

• Courage: you are ready to let go of the easy path to reach challenging targets 


• Collaboration: you are a team player, respectful and inclusive in your style and you take a customer-oriented approach


• Creativity: your passion drives you to explore innovative ideas and challenge the impossible  


• Curiosity: you combine imagination and fact-based observation 


• Coaching: you share knowledge and feedback with your colleagues and celebrate each other’s success